In 2020 C3 AI initiated a website revamp to improve user experience, update content, and align with evolving brand strategies. In my role as a creative director, I was responsible for strategic development of the user experience and design system as well as management of CMS development. The project was completed in nine months and the system is still being used today.
C3 AI Website
Website design system and customized CMS supporting +1000 pages
Project Scope
The 2020 website revamp by C3 AI aimed to enhance user experience, update content, and align with evolving brand strategies.
My Role
- Led the creation and implementation of the design system
- Managed the development of the Content Management System (CMS)
- Successfully completed the project within a nine-month timeline
- Continue to maintain system and have produced hundreds of programatic pages since launch
visual style guide for design and development
modular page building components developed for no-code CMS page production
